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AI-Powered Email Marketing Campaigns

Design and write converting email sequences

Difficulty
Intermediate
Timeframe
2-3 weeks to first client
Potential earnings
£400-1,200 per campaign setup plus £150-400/month for management.

Help businesses build and optimise email campaigns using AI to write subject lines, body copy, and autoresponder sequences.

Why it works

Email marketing consistently returns more per pound than any other digital channel, but small businesses don't have copywriters. You deliver proven campaign templates using AI, charging setup fees plus performance bonuses.

The catch

Results are trackable, which cuts both ways: a client can see exactly what your emails earned, so the retainer lives or dies on real conversions. Start with abandoned-cart sequences, where even small wins are visible money.

Step by step

  1. Study successful email campaigns (welcome series, abandoned cart, re-engagement)
  2. Learn the psychology behind each sequence type: reciprocity in welcome emails, loss aversion in abandoned-cart, social proof in re-engagement
  3. Build ChatGPT prompts for different campaign types and industries
  4. Create swipe file of high-converting templates
  5. Offer free campaign audit to prospects showing improvement opportunities
  6. Charge £400-1,200 for campaign setup + £150-400/month for management
  7. Track open rates, click rates, and conversions to prove ROI

Tools you'll use

  • ChatGPT
  • Mailchimp or Kit (formerly ConvertKit)
  • Litmus (for email testing)
  • Google Sheets (for tracking)

Chuck's pro tip

E-commerce businesses have the easiest ROI to track. Start with abandoned cart sequences. If you recover even 2% of carts, you've paid for yourself. Build your own email list to demonstrate expertise.